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Noseberry Digitals
Influencer marketing

Real estate influencer marketing. Selectively partnered, properly disclosed

Influencer marketing for real estate operators, developers, and PropTech founders. Real estate creators, design influencers, lifestyle creators, B2B thought-leaders. Selected for ICP fit, properly contracted, FTC-compliant disclosure.

Scope my influencer engagementSee influencer work

Trusted by 50+ operators, PropTech companies & digital-first brands

HDFC Life
Axis Bank
Niva Bupa
Apollo Munich
Lufthansa
Amway
Kent
Harrington Housing
Hive Coliv
Edge Living
CDA Coliving
Fllat
Volley
TheVibes
CasaPay
JumboTiger
Everything Coliving
Bookmycoliving
Bhutani
Gulshan
CRC
M3M
Godrej
Omaxe
Sikka
Lodha
Mahagun
Prestige
Sawasdee
Who it’s for

Built for these operators

  • Coliving / BTR operators

    Working with lifestyle + neighborhood creators.

  • Real estate developers

    Design + architecture + lifestyle creators.

  • PropTech founders

    B2B thought-leaders + creator economy.

  • Brokerages

    Agent-amplifying creator partnerships.

  • Real estate marketplaces

    Consumer-facing creator strategies.

  • Investment platforms

    Finance + investing creator partnerships.

What’s included

Everything you need, in one engagement

  • Creator strategy

    ICP fit, audience overlap, brand fit, content style.

  • Creator sourcing + vetting

    Audience authenticity (no bots), engagement quality.

  • Contract + brief development

    Deliverables, exclusivity, usage rights, payment.

  • Content review + approval

    Brand alignment without micromanaging creator voice.

  • FTC / ASA / regional compliance

    Proper disclosure (#ad, #sponsored, etc.).

  • Performance tracking

    Engagement, reach, CPL where attribution-feasible.

  • Long-term ambassador programmes

    For sustained partnerships vs one-off.

  • UGC content licensing

    Turn creator content into paid social fuel.

  • Talent + manager relationships

    Direct to creators + via management.

How we work

A predictable, weekly cadence

  1. 01

    Strategy (Week 1)

    Campaign goal, ICP, creator type, budget allocation.

  2. 02

    Sourcing + vetting (Weeks 2–3)

    Shortlist of 8–15, deep vetting of 4–6.

  3. 03

    Outreach + contracting (Weeks 3–5)

    Negotiation, brief, contract.

  4. 04

    Content development (Weeks 5–8)

    Creator-led with brand input, review.

  5. 05

    Launch + amplify (per campaign)

    Organic + paid amplification.

  6. 06

    Reporting + iterate (post-campaign)

    Performance, learnings, next-round shortlist.

Tech & methodology

Opinionated for real estate

  • Stack

    • CreatorIQ
    • Aspire
    • Grin
    • Modash (audience analysis)
    • HypeAuditor
    • Social Blade
    • CreatorDB
    • IG / TikTok / YouTube native analytics
    • UTM + tracking link discipline
    • Proprietary creator relationships
Selected work

Real engagements, real outcomes

  • Case study

    Coliving operator (UK)

    Lifestyle creator partnerships across 6 cities.

    • 240% follower growth
  • Case study

    PropTech founder

    B2B thought-leader podcast + content amplification.

  • Case study

    Real estate developer (India)

    Design + architecture creator campaign for project launch.

Outcomes

What clients walk away with

  1. Vetted

    audience-authenticity check. No bots, no inflated metrics

  2. Compliant

    FTC / ASA. Proper disclosure every campaign

  3. Programmes

    long-term ambassador programmes available

  4. Licensed

    UGC. Creator content reused as paid social fuel

Pricing

Pick the tier that fits

  • Influencer Strategy + Sourcing

    3–4 weeks

    • Strategy + creator shortlist
    • Vetting + brand fit
    Start with strategy

  • Single Campaign

    4–8 weeks

    • 3–5 creators
    • + creator fees
    • Content + amplification
    Plan a campaign
  • Most popular

    Influencer Retainer

    Ongoing

    • Sustained ambassador programme
    • + creator fees
    • Quarterly reviews
    Start retainer

  • Creator Network Build-out

    One-time

    • Long-term creator programme
    • + creator fees
    • Network mgmt setup
    Plan network
How we compare

Side-by-side, with the alternatives

  • Real estate domain

    Noseberry
    Generic influencer agency
    Real estate marketing firm
    DIY
    Varies

  • Audience-authenticity vetting

    Noseberry
    Default
    Generic influencer agency
    Varies
    Real estate marketing firm
    Varies
    DIY

  • FTC compliance discipline

    Noseberry
    Generic influencer agency
    Varies
    Real estate marketing firm
    Varies
    DIY

  • UGC licensing

    Noseberry
    Generic influencer agency
    Varies
    Real estate marketing firm
    DIY

  • Long-term ambassador programmes

    Noseberry
    Generic influencer agency
    Varies
    Real estate marketing firm
    Varies
    DIY
FAQ

Frequently asked questions

Mega vs micro vs nano influencers. Which?

Micro (10–100K) usually best ROI for real estate. Engaged audiences, lower cost, more authentic. Mega (500K+) for awareness only.

How to evaluate audience authenticity?

Modash / HypeAuditor for follower-quality scoring; engagement-rate sanity check (>3% organic for micro creators).

Disclosure. How strict?

FTC + ASA + regional rules. We require #ad or #sponsored at the start of caption + verbal mention in video. Non-negotiable.

Exclusivity. What's reasonable?

30 days post-campaign in same category typical. Longer for brand ambassador deals.

Usage rights. What should we get?

Minimum: organic placement on creator channel. Recommended: 6-month paid amplification rights + UGC license for owned channels.

Pairs well with

Bundle with

Ready when you are

Audience-vetted FTC-compliant?

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