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Noseberry Digitals
Platform development

Past 25 agents? Stop paying kvCORE's per-agent rent. Own the platform.

Replace kvCORE / BoldTrail / Lofty per-agent fees with a platform you own. Agent portals, lead routing, MLS sync, commission tracking, listing presentations. 12–18 weeks.

Per-agent kvCORE rent eliminated. Year-2 ROI from SaaS savings is the standard outcome.

Trusted by 50+ operators, PropTech companies & digital-first brands

HDFC Life
Axis Bank
Niva Bupa
Apollo Munich
Lufthansa
Amway
Kent
Harrington Housing
Hive Coliv
Edge Living
CDA Coliving
Fllat
Volley
TheVibes
CasaPay
JumboTiger
Everything Coliving
Bookmycoliving
Bhutani
Gulshan
CRC
M3M
Godrej
Omaxe
Sikka
Lodha
Mahagun
Prestige
Sawasdee
Who needs this

Built for these operators

  • Single-broker

    Solo + small-team brokerages launching their digital.

  • Multi-region brokerage

    25–500-agent brokerages standardising tooling.

  • Brokerage networks

    Franchise + co-op brokerage networks.

  • Top-producer teams

    10–80-agent teams with real lead-gen + commission complexity.

Honest fit

Who this is NOT for

  • Solo agents under 5 deals/month. Follow Up Boss / Sierra is plenty for you.
  • Anyone wanting a national MLS aggregator. That's CoreLogic territory; not us.
  • Brokerages relying on franchise-mandated tech (KW Command, eXp World). Your platform choice isn't free; talk to your franchise first.
Where are you in your journey?

Pick the stage that matches you

Boutique brokerage

25–80 agents

IDX site + agent CRM + commission tracking. –60K, 12–14 weeks.

See this tier

Multi-region brokerage

80–500 agents

Lead routing + broker recruiting + per-agent dashboards. –120K, 14–16 weeks.

See this tier

Enterprise / network

500+ agents

Custom analytics + per-team P&L + recruiting funnel. –200K, 16–20 weeks.

See this tier
Why most teams fail

The traps that tank a custom build

  • Custom builds drift

    Without weekly checkpoints scope creep tanks the launch date and the budget.

  • Schema goes stale

    AEO-eligible markup needs to be regenerated continuously, not hand-edited once.

  • PMS / CRM / web silo

    Three tools run separately and reconciling spreadsheets costs more than the build.

  • No cost guardrails

    Per-tenant + per-feature cost is invisible until the bill arrives.

  • Compliance afterthought

    GDPR, RERA, MLS, KYC bolted on at the end is 5× the cost of building it in.

Migration path

Coming from a SaaS you've outgrown?

Per-agent fees scale with headcount, not revenue. Migrating brokerages save aggressively past 50 agents.

kvCORE (Inside Real Estate)

Most-common migration. Per-agent + lead-rotation logic ported cleanly.

BoldTrail

Operators tired of fee growth as agent count expands.

Lofty (Chime)

Brokerages outgrowing template-grade UX.

Sierra Interactive + spreadsheet stack

Boutique-team operators consolidating fragmented tools.

What we build

The full stack, end-to-end

  • IDX/MLS site

    Custom Next.js with full MLS / RESO / IDX integration. AEO-optimised listing pages.

  • Agent CRM

    Salesforce / HubSpot / custom CRM tuned to agents. Per-agent pipeline + activity tracking.

  • Lead routing

    Round-robin, geo, ICP-fit routing with SLAs. Inbound webhooks from any source.

  • Broker recruiting portal

    Self-serve broker onboarding + agreement signing.

  • Performance dashboards

    Per-agent + per-team metrics, leaderboards, commission reports.

  • Listing presentations

    Branded listing-presentation builder + per-listing analytics.

Built for your business

What you actually need, not what a template ships with

Everything above is a starting point. Your business drives the scope. Every module, field, workflow, integration, role and dashboard is shaped around your team, your reporting lines and the way you actually run the business. Anything can be added, removed or changed at any stage.

  • Your business, your scope

    We start with what your business actually needs. Modules, data, reports and roles are mapped to your P&L, not a generic feature list.

  • Fully customisable

    Fields, workflows, dashboards, permissions and integrations are all yours to shape. Nothing is locked behind a SaaS config wall.

  • Add anything, anytime

    New modules, integrations, reports or user roles can be added at any stage. You own the roadmap and the code.

  • Change as you grow

    Your operating model will change. So will the platform. We build the software to bend around new markets, entities and reporting requirements.

How we work

A 6-step process

  1. 01

    Discovery

    1-week scoping sprint with stakeholders + risk register.

  2. 02

    Design

    Wireframes, brand alignment, IA, content model.

  3. 03

    Build

    Frontend + backend + integrations sprinted weekly.

  4. 04

    Launch

    Staging → UAT → DNS cutover. 301 plan if migrating.

  5. 05

    Optimise

    SEO + AEO + perf tuning. Lighthouse ≥ 95.

  6. 06

    Operate

    Retainer-backed maintenance, content, growth.

Work

Pulled straight from the portfolio

  • Multi-region real estate brokerage operator

    Scaled bookings + ops with a Noseberry-built platform across multiple cities. Owns the codebase, no per-seat licensing.

    Multi-citydeployment
    Read the story
  • Tier-1 real estate brokerage operator

    Launched the digital stack in under 12 weeks with full code ownership and a 90-day go-live commitment.

    12-weeklaunch
    Read the story
Tech stack

Opinionated for real estate

  • Next.js
  • React
  • Tailwind
  • Node
  • Postgres
  • Redis
  • Algolia
  • Stripe
  • Razorpay
Capabilities we bring

What we can put into your platform

Every capability below is in-house. You mix and match what your business actually needs. We shape the scope in the first scoping call and lock it in a written brief before a single line of code is written.

  • Product and UX design

    Discovery, information architecture, wireframes, high-fidelity UI, design systems, prototypes and user testing.

  • Full-stack engineering

    Web, mobile, admin, APIs, background jobs, real-time data, event sourcing and multi-tenant architecture.

  • Data and reporting

    Warehousing, ETL, dashboards, per-asset financials, executive reporting and investor-facing analytics.

  • AI and automation

    Search, matching, valuation models, lease abstraction, document extraction, RAG assistants and workflow automation.

  • Integrations

    Yardi, MRI, AppFolio, Buildium, Salesforce, HubSpot, Zoho, Stripe, Plaid, Persona, Onfido, DocuSign, Slack and more.

  • Payments and identity

    ACH, wire, card, escrow, split payouts, KYC, AML, sanctions screening and Reg D/S/CF-aware onboarding.

  • Compliance and security

    SOC 2 readiness, audit trails, role-based permissions, RERA/MLS/RESO alignment and jurisdiction-specific workflows.

  • DevOps and infrastructure

    AWS, Vercel, CI/CD, blue-green deploys, monitoring, observability, disaster recovery and load testing.

  • Launch and run

    Data migration, cutover planning, team training, product marketing, SEO/AEO launch, and ongoing engineering support.

Compared

How we stack up

  • Real-estate domain

    Noseberry
    100+ ops in 14+ countries
    kvCORE (Inside Real Estate)
    Generic
    BoldTrail
    Generic
    DIY in-house
  • Code + IP ownership

    Noseberry
    kvCORE (Inside Real Estate)
    BoldTrail
    DIY in-house
  • Schema-first SEO + AEO

    Noseberry
    kvCORE (Inside Real Estate)
    BoldTrail
    Limited
    DIY in-house
  • Cost guardrails

    Noseberry
    kvCORE (Inside Real Estate)
    BoldTrail
    DIY in-house
  • Time to launch

    Noseberry
    8–14 weeks
    kvCORE (Inside Real Estate)
    30 days onboarding
    BoldTrail
    6+ months
    DIY in-house
    Months
  • Per-seat licensing

    Noseberry
    kvCORE (Inside Real Estate)
    BoldTrail
    DIY in-house
FAQ

Frequently asked questions

How long does the engagement take?

8–24 weeks depending on scope. Single-vertical launches at the lower end; multi-region platforms at the upper end.

Do we own the code?

Yes. Every line, every model, every contract. Deployed to your cloud. No SaaS lock-in, no per-seat licence.

Can you migrate from a templated SaaS?

Yes. Most builds are migrations. We rebuild on Next.js with proper schema-first SEO/AEO, keep your URLs intact, and 301 the old paths.

Do you handle ongoing ops?

Yes. Most operators continue with us on a retainer covering content, SEO, paid, and growth experiments.

Researching the vertical?

Operator-led overview of real estate brokerages

If you're scoping the vertical itself rather than the platform build, sub-verticals served, named clients, our operator playbook, the audience-led Real Estate Brokerages page is the better starting point.

See Real Estate Brokerages overview