Real estate link building. Placements that move rank, not link-farm noise
Manual outreach, data-PR, sponsor-led placements. Every link earned, every link defensible in a Google manual review. Built for brokerages, PropTech, and real estate marketplaces.
Manual outreach · Data-led PR · Defensible placements
Trusted by 50+ operators, PropTech companies & digital-first brands
Harrington Housing
Hive Coliv
Edge Living
CDA Coliving
Fllat
Volley
TheVibes
CasaPay
JumboTiger
Everything Coliving
Bookmycoliving
Bhutani
Gulshan
Harrington Housing
Hive Coliv
Edge Living
CDA Coliving
Fllat
Volley
TheVibes
CasaPay
JumboTiger
Everything Coliving
Bookmycoliving
Bhutani
Gulshan
CRC
M3M
Godrej
Omaxe
Sikka
Lodha
Mahagun
Prestige
Sawasdee
CRC
M3M
Godrej
Omaxe
Sikka
Lodha
Mahagun
Prestige
Sawasdee
Built for these operators
Sites stuck on page 2–3
Content + technical solid but authority is the gap.
PropTech scale-ups
Whose competitors have 5–10× referring domains.
Brokerages and developers
Need local + national press to support project launches.
Real estate marketplaces
Fighting Zillow / 99acres / PropertyGuru on DR + topical authority.
Investment platforms
Where trust signals (DR, mentions in finance press) lift conversion.
Coliving and BTR operators
Need media coverage for fundraising + brand authority.
Everything you need, in one engagement
Manual link prospecting
Vetted real estate, finance, PropTech, lifestyle outlets.
Original-data PR
Quarterly research reports designed for press pickup.
Sponsor + partnership content
Long-form guest content with editorial standards.
HARO / SOS / Featured journalist responses
4–8 / month.
Resource page placements
Operator-relevant directory + resource page outreach.
Broken link reclamation
Find links to dead competitor pages, place yours.
Brand mention conversion
Turn unlinked mentions into linked ones.
Monthly report
Placements, referring domain growth, ranking-correlation analysis.
A predictable, weekly cadence
- Step 01
Audit (Week 1)
Current backlink profile, gap analysis vs. 3 competitors, link-velocity baseline.
- Step 02
Strategy (Week 2)
Target outlets, target anchors, monthly placement quota.
- Step 03
Execution (ongoing)
Outreach + data-PR + sponsor + HARO. 4–12 placements / month.
- Step 04
Reporting (monthly)
Placements live, DR delta, ranking correlation, next-month plan.
- Step 05
Defensive monitoring
Toxic-link audits quarterly.
- Step 06
Quarterly strategy review
Refresh outlets, anchor mix, content angles.
Opinionated for real estate
Stack
- Ahrefs
- Pitchbox
- BuzzStream
- Hunter
- HARO
- Qwoted
- Manual founder-supervised outreach
- Original real estate research + design + media kit
Real engagements, real outcomes
PropTech CRM
Named real estate trade press placements.
- 4 placements/month
- DR 28 → 54 in 9 months
Coliving operator
Original "renter index" data report.
- 38 placements
- 2 nationals
Indian developer
Project-launch PR pack.
- 16 trade-press placements
What clients walk away with
6.2
average monthly placements per retainer
+18 DR
average growth in 9 months
41%
of placements include data-PR content
0
Google manual actions in last 4 years across all clients
Pick the tier that fits
Link velocity (entry)
/mo
Ongoing
- 4–6 placements
- Manual outreach
- Monthly report
- Most popular
Authority retainer
–10K/mo
Ongoing
- 8–12 placements
- Quarterly data PR
- Defensive monitoring
PR-led campaign
/mo
Ongoing
- Full data-PR programme
- National placements
- Brand-mention conversion
Side-by-side, with the alternatives
| Capability | Noseberry | Outreach factory | Real PR firm | DIY |
|---|---|---|---|---|
| Real estate vertical depth | Sometimes | — | ||
| Manual outreach (no spam) | Manual | |||
| Data-PR capability | Hard | |||
| Real estate trade press relationships | Sometimes | — | ||
| Defensible in manual review | Depends |
Real estate vertical depth
- Noseberry
- Outreach factory
- Real PR firm
- Sometimes
- DIY
- —
Manual outreach (no spam)
- Noseberry
- Outreach factory
- Real PR firm
- DIY
- Manual
Data-PR capability
- Noseberry
- Outreach factory
- Real PR firm
- DIY
- Hard
Real estate trade press relationships
- Noseberry
- Outreach factory
- Real PR firm
- Sometimes
- DIY
- —
Defensible in manual review
- Noseberry
- Outreach factory
- Real PR firm
- DIY
- Depends
Frequently asked questions
Do you guarantee a number of links?
Number range, yes (e.g. 4–6 / month at the entry tier). Specific outlets, no.
Are these dofollow?
80%+ are dofollow. 100%-dofollow promises are a lie.
What anchor mix do you use?
Branded > URL > generic > exact. Per Google's natural distribution.
Will you build links to my Yardi RentCafé site?
Yes. Though we recommend a custom landing page strategy first.
Do you do tier-2 / press release amplification?
No. Press releases don't move rank in 2025.
How do you avoid penalty risk?
Manual outreach, quality bar, anchor diversification, defensive monitoring. Zero penalties in 4 years.
Related reading
–12K/mo manual + data-PR?
Scope my link building. –12K/mo · Manual + data-PR.
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